Where does your price sit?
Pick a reference, enter the price you plan to ask or pay, and see how it ranks against every current dealer ask.
Dealer asking prices · Source: BeckerTime, Big Watch Buyers, Burdeen's Jewelry, Collectability, Danny's Vintage Watches, David & Sons Timepieces, E.D. Marshall Jewelers, Exquisite Timepieces, Hairspring, Material Good, Menta Watches, NY Watch Market, Oliver & Clarke, Precision Watches, Takuya Watches, The Huntington Company, The Watch Preserve, Wanna Buy A Watch · Updated 04 Oct 2026
Comparisons are against dealer asking prices only. They don't adjust for condition, year, or box and papers — check the individual listings for those.
Rolex Datejust
Ref. 278271 · 12 current dealer asks
Below 6 of 12 current asks.
Each dot is a current dealer ask · shaded band is the middle half
What dealers are asking for this reference
Green: dealers asking more than your price
| Year | Dial | Bracelet | Box & papers | Condition | Asking price | Days tracked | Price changes | Dealer |
|---|---|---|---|---|---|---|---|---|
| — | Dark Rhodium | Oyster | — | Unworn | $17,304 | 0 | None | View at Big Watch Buyers |
| 2024 | Steel | Oyster | Box & papers | Unworn | $17,950 | 0 | None | View at David & Sons Timepieces |
| 2024 | Steel | Oyster | Box & papers | Unworn | $18,250 | 0 | None | View at David & Sons Timepieces |
| 2024 | White Roman | Oyster | Box & papers | Unworn | $18,250 | 0 | None | View at David & Sons Timepieces |
| 2024 | Steel | Jubilee | Box & papers | Unworn | $18,750 | 0 | None | View at David & Sons Timepieces |
| 2024 | White Roman | Jubilee | Box & papers | Unworn | $18,750 | 0 | None | View at David & Sons Timepieces |
| 2024 | Silver Diamond | Oyster | Box & papers | Unworn | $21,300 | 0 | None | View at David & Sons Timepieces |
| 2024 | Silver Diamond | Jubilee | Box & papers | Unworn | $21,450 | 0 | None | View at David & Sons Timepieces |
| 2024 | Chocolate Diamond | Oyster | Box & papers | Unworn | $21,800 | 0 | None | View at David & Sons Timepieces |
| 2024 | Purple Roman Diamond | Jubilee | Box & papers | Unworn | $21,950 | 0 | None | View at David & Sons Timepieces |
| 2024 | Chocolate Diamond | Jubilee | Box & papers | Unworn | $22,450 | 0 | None | View at David & Sons Timepieces |
| 2024 | Mother of Pearl Mop Diamond | Oyster | Box & papers | Unworn | $22,950 | 0 | None | View at David & Sons Timepieces |
Want the full spread of asks and what's changed recently?