Where does your price sit?
Pick a reference, enter the price you plan to ask or pay, and see how it ranks against every current dealer ask.
Dealer asking prices · Source: BeckerTime, Big Watch Buyers, Burdeen's Jewelry, Collectability, Danny's Vintage Watches, David & Sons Timepieces, E.D. Marshall Jewelers, Exquisite Timepieces, Hairspring, Material Good, Menta Watches, NY Watch Market, Oliver & Clarke, Precision Watches, Takuya Watches, The Huntington Company, The Watch Preserve, Wanna Buy A Watch · Updated 04 Oct 2026
Comparisons are against dealer asking prices only. They don't adjust for condition, year, or box and papers — check the individual listings for those.
Rolex Datejust
Ref. 278243 · 14 current dealer asks
Below 10 of 14 current asks.
Each dot is a current dealer ask · shaded band is the middle half
What dealers are asking for this reference
Green: dealers asking more than your price
| Year | Dial | Bracelet | Box & papers | Condition | Asking price | Days tracked | Price changes | Dealer |
|---|---|---|---|---|---|---|---|---|
| 2026 | White Roman | Oyster | Box & papers | Unworn | $16,450 | 0 | None | View at David & Sons Timepieces |
| — | White | Jubilee | — | — | $17,229 | 0 | None | View at Big Watch Buyers |
| — | Champagne | Jubilee | — | — | $17,229 | 0 | None | View at Big Watch Buyers |
| — | Olive Green | Jubilee | — | — | $18,672 | 0 | None | View at Big Watch Buyers |
| — | Dark Grey | Jubilee | — | — | $18,693 | 0 | None | View at Big Watch Buyers |
| — | Olive Green | Jubilee | — | — | $18,693 | 0 | None | View at Big Watch Buyers |
| — | Silver | Jubilee | — | — | $18,693 | 0 | None | View at Big Watch Buyers |
| — | Silver | Jubilee | — | — | $18,693 | 0 | None | View at Big Watch Buyers |
| — | Dark Grey | Jubilee | — | — | $20,306 | 0 | None | View at Big Watch Buyers |
| — | Olive Green | Jubilee | — | — | $20,306 | 0 | None | View at Big Watch Buyers |
| — | Champagne | Jubilee | — | — | $20,306 | 0 | None | View at Big Watch Buyers |
| — | Mother of Pearl | Jubilee | — | — | $20,921 | 0 | None | View at Big Watch Buyers |
| — | Black Mother of Pearl | Jubilee | — | — | $20,921 | 0 | None | View at Big Watch Buyers |
| 2026 | Mother of Pearl Diamond | Jubilee | Box & papers | Unworn | $22,950 | 0 | None | View at David & Sons Timepieces |
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